The Identity Spine:
Core Identifiers That Build Verified Intelligence
The verified core that connects key identity attributes — including real-time recency signals — into one trusted, continuously updated spine powering verification, compliance, and intelligence at scale.
Intelligence
Eliminating the trade-off between risk controls and customer experience with trusted, regulatory-grade identity intelligence.
Living Identity™ is the verified identity layer within 1datapipe®’s Identity Intelligence Platform — unifying 1.5B+ verified profiles across 21 emerging markets into a single, enrichment-ready dataset built for compliance and scale.
Accessible via real-time API or batch delivery, Living Identity™ empowers financial institutions, commercial enterprises, and government agencies with regulatory-grade identity verification and fraud defense that enhance customer experience without compromise.
Anchored to government-issued national ID’s and other identifiers, Living Identity™ ensures transparency, audit readiness, and model integrity.
Key Benefits:
Risk Management & Fraud Prevention: Strengthen identity onboarding, detect synthetic IDs. reduce false positives, and deliver reliable assurance across consumer, enterprise, and public-sector use cases.
Personalization & Enrichment: Unlock smart segmentation, deeper insights, and consistent 1:1 engagement to power customer growth at scale.
Know what customers do — not just who they are — with lifestyle-driven context.
GeoLifestyle Intelligence enriches 1datapipe®’s verified identity intelligence with behavioral and geospatial insights, revealing how consumers move, spend, and engage across digital and physical channels.
By combining mobility, spending, and environmental context, organizations gain deeper visibility into fraud risk, creditworthiness, and lifestyle-driven personalization.
Core Applications:
• Fraud and Risk Scoring
• Credit and Lending Models
• Personalized Marketing and Cross-Channel Segmentation
• Market Expansion and Regional Intelligence
GeoLifestyle Intelligence enriches 1datapipe®’s verified identity intelligence with behavioral and geospatial insights, revealing how consumers move, spend, and engage across digital and physical channels.
By combining mobility, spending, and environmental context, organizations gain deeper visibility into fraud risk, creditworthiness, and lifestyle-driven personalization.
Core Applications:
• Fraud and Risk Scoring
• Credit and Lending Models
• Personalized Marketing and Cross-Channel Segmentation
• Market Expansion and Regional Intelligence
